Strategy

Vision

To be a leading academic institution locally and regionally, keeping pace with scientific developments and contributing to the knowledge-based society.

Mission

Please insert the vision body here.To provide high-quality educational programs, promote scientific research and community service through a stimulating learning environment and qualified faculty, in order to prepare distinguished graduates who meet labor market needs.

Values

Sustainability:The college strives to offer innovative educational programs that address environmental and social challenges, promote scientific research that contributes to developing creative solutions for contemporary issues, and foster collaboration with relevant community sectors.
Impact: The College of Business Administration in Yanbu contributes to enhancing the university’s ranking and academic reputation by delivering academic and training programs that promote knowledge and skills, supporting applied research, and encouraging community engagement—thereby helping to build a more aware, sustainable, and innovative society.
Excellence:The college is committed to creating a supportive learning environment that promotes academic and professional excellence by offering academic programs aligned with labor market needs, fostering critical and creative thinking, and establishing strategic partnerships with academic and industrial institutions to enhance training and employment opportunities.
Integrity:The college aims to foster a culture of transparency and objectivity among students and faculty members by implementing clear policies that promote adherence to academic, ethical, and professional standards—thereby reinforcing the integrity of academic work.
Belonging: The college seeks to reinforce values of belonging by providing an educational environment that encourages respect for national and institutional values, raises awareness of social responsibility, and motivates its members to actively engage in national issues—enhancing their national and institutional loyalty.

Strategic objectives

First Orientation: Excellence in Teaching and Learning

1. Instilling a sense of Islamic and Arab culture among College of Business Administration students.
2. Offering business administration programs developed in accordance with academic accreditation standards.
3. Providing a quality business administration learning environment.
4. Improving admission policies and academic performance for College of Business Administration students.
5. Enhancing the capabilities of faculty members in business administration.

Second Direction: Developing scientific research to serve community issues.

Encouraging faculty members to publish scientific work in business administration.

Third Direction: Building a true partnership with the community.

Encouraging faculty members to provide community services in business administration.

Fourth Direction: Continuously improving the college's administrative organization.

1. Attracting and retaining distinguished faculty members in business administration.
2. Attracting and retaining outstanding employees.
3. Enhancing the capabilities of the College's administrative staff.
4. Developing college policies and procedures and responding quickly to change and development.

Fifth Direction: Diversifying the college's sources of income.

1. Encouraging faculty members to participate in providing studies and consultations in the field of business administration.
2. Offering paid academic programs in business administration.
3. Offering paid courses in business administration.

Sixth Direction: Raising the college's local standing.

1. Obtaining programmatic academic accreditation from the National Center for Academic Accreditation and Evaluation.
2. Developing the college's website in both Arabic and English.
3. Improving the college's public image.

You can view the strategy here. Strategy

Last Modified Date:2025/06/26 - 09:40 PMSaudi Arabia Time

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