In today’s business world, data analytics is a crucial tool for decision-making, enhancing competitiveness, solving business challenges, and forecasting future trends. Based on this premise, the Training, Laboratories, and Research Services Unit supports researchers through its laboratories by facilitating research, data collection and analysis, as well as offering training, workshops, and seminars, as detailed below:

Behavioral Lab:
The Behavioral Lab is an interdisciplinary laboratory specifically designed to study human behavior in a controlled, observable, and scientifically experimental environment.

Innovation Lab:
The Innovation Lab is a dedicated space for developing and stimulating new ideas and technical experimentation. It aims to provide an environment that fosters collaboration among researchers and research teams to apply innovative methods for problem-solving and creating new business solutions.

Education and Simulation Lab:
The Education and Simulation Lab is a specialized space used to simulate market operations, investment decisions, and business data analysis. It also supports the continuous development of business programs, executive education, and teaching methods to ensure the success of educational outcomes and their alignment with the evolving demands of the labor market.