القيادة وريادة الأعمال

Basic framework for understanding the process of entrepreneurship, principles of management and
related techniques in decision making, planning, marketing, and financial control. Exercises in
product design and prototype development, preparation of workable project feasibility reports,
practical ideas about launching own enterprises. Classroom lectures are combined with field study
and exercises supplemented with guest lectures and case studies on small and medium scale
industries. Students write startup business plans. Software applications.